Comprehensive Privacy Notice

1. Data controller

Optimal Longevity Center (hereinafter, "the Clinic"), with its address at Blvd. Luis Donaldo Colosio Murrieta #100, Plaza La Rioja, Hermosillo, Sonora, C.P. 83224, is responsible for the processing of your personal data in accordance with the Federal Law on the Protection of Personal Data Held by Private Parties (Ley Federal de Protección de Datos Personales en Posesión de los Particulares) and other applicable regulations.

2. Personal data we process

Depending on the service you request, we may process:

• Identification and contact data: name, telephone number, email address, age and home address.
• Health data (sensitive data): reason for your visit, medical history, background, laboratory results, body composition measurements, vital signs, treatments and their progress.
• Billing and payment data: the information needed to issue tax receipts.
• Browsing data: basic technical information that your browser shares when you visit this site.

Health data is sensitive personal data. We will process it with enhanced security measures and only with your express consent, except in the cases provided for by law.

3. Purposes

Primary purposes, which are necessary for our relationship with you:

• Scheduling, confirming and following up on your appointments.
• Performing medical assessments, keeping your clinical record, and providing care and follow-up.
• Performing tests and therapies such as body composition analysis, hyperbaric oxygen therapy or laser therapy, and recording their results.
• Issuing tax receipts and complying with legal and health regulatory obligations.

Secondary purposes, which are not necessary for your care:

• Sending you information about services, health content, promotions and satisfaction surveys.

If you do not want us to use your data for the secondary purposes, you may let us know at any time by WhatsApp at 662 449 2934 or in writing at our address. Declining will not affect your care.

4. Transfers

We do not sell or rent your data. We may share it, without requiring your consent, in the cases permitted by law: with health or judicial authorities that request it in accordance with the law, and when necessary for your medical care, for example with laboratories or other professionals involved in your treatment. The providers that support us with technology services (website hosting, messaging, body composition analyzer software) process the information on behalf of the Clinic and under confidentiality obligations.

5. ARCO rights and withdrawal of consent

You may access your data, rectify it, cancel it or object to its processing (ARCO rights: Access, Rectification, Cancellation and Opposition), and you may also withdraw your consent, by sending your request by WhatsApp at 662 449 2934 or in writing at our address. Your request must include your name, a means for us to reply to you, a form of identification, a clear description of the data and of the right you wish to exercise, and any document that helps us locate the data. We will respond within the time limits established by law.

Please note that clinical records must be kept for the period required by health regulations, so some data cannot be cancelled immediately.

6. Limiting use and disclosure

You may ask us to stop sending you informational or promotional communications through the same contact channel.

7. Data you share through WhatsApp and forms

The appointment form on this site does not store information on our servers: it prepares a message that you send through WhatsApp. We recommend that you share through that channel only what is essential to schedule your appointment and keep clinical details for your consultation.

8. Cookies and third-party services

We use third-party measurement and advertising tools (Google Analytics) that use cookies to understand, in aggregate, how the site is used, which pages are visited and how many people contact us through WhatsApp, and to measure our campaigns. This information does not include your name or health data. You can block or delete these cookies in your browser settings. Google services are also loaded to display the map and the fonts, and they may use their own cookies under their own policies. The internal admin panel uses a technical session cookie for authorized staff only.

9. Security measures

We apply administrative, technical and physical measures to protect your data against damage, loss, alteration or unauthorized access, including user-restricted access to the admin panel and an encrypted connection.

10. Changes to this notice

Any changes will be published on this page, showing the date of the latest update.

11. Consent

By scheduling an appointment or submitting your data, you acknowledge that you have read this notice. For health data, we will ask for your express consent in writing or by electronic means.

If you believe that your right to data protection has been violated, you may contact the competent authority in this matter.